In the latest blockbuster release of its third edition, "The Business of Film" offers a behind-the-scenes journey through the entire filmmaking lifecycle. Renowned authors Stephen R. Greenwald and Paula Landry are at the guiding readers through the intricate world of film planning, production, financing, marketing, and distribution with unparalleled expertise.
This edition is meticulously crafted to address the shifts reshaping the film industry, spotlighting the advent of streaming wars, the intricacies of development, and the latest financial strategies. It unveils the changing dynamics of global and online distribution channels, the emergence of new business models, and the cutting-edge realms of virtual production, AI, and multi-platform storytelling.
Amid the tumult brought on by Covid-19, the guide emerges as a lesson for navigating the complexities of film financing and distribution in these unpredictable times. It brings to light the influence of indie films, the innovation of virtual production, and the dominant role of streaming giants like Netflix, Apple, and Amazon in sculpting the industry's future.
Rich with illustrative financing scenarios, insightful charts, and comprehensive case studies, this book transcends the ordinary, offering readers not just knowledge, but a captivating experience. Embark on a journey to be enlightened, equipped, and inspired to conquer the business side of filmmaking. HIGHLY RECOMMEND for any filmmaker want to learn the business of film.
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